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The Birth of Runyaro

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Where the vision dialed in. I started right here. -Runyaro-

On November 15, 2015, the seeds of my brand were sown. Music has always coursed through my veins, intertwining with my creativity in both fashion and art. That November, while penning lyrics for a song, I found myself reflecting on the evolution of the music industry. Memories of the cassette tape era flooded my mind, a time when each track was a cherished gem.

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Inspired by this nostalgia, I embarked on a new creative journey. Armed with fabrics and a vision, I began crafting handbags with cassette tape players—a tangible homage to the music that shaped me. Raised on the beats of old-school hip hop, my connection to music runs deep, a testament to my soul's vintage roots.

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Thus, Self Made Musicnaire was born, a name echoing my belief in self-made success, rooted in the timeless melodies of my past. Swiftly trademarked and patented, my creations garnered attention and acclaim. Yet, as my journey unfolded, I realized the true essence of my brand lay in my very name: Runyaro.

The
Founder

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Born and raised in Detroit, Michigan, Runyaro was named by her loving parents with a vision of brilliance, as her name signifies. From an early age, Runyaro immersed herself in the creative realms of music and fashion, crafting everything from clothing accessories to song lyrics. Her entrepreneurial spirit led her to handle marketing and the behind-the-scenes work for the brands she created over the years.

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In 2015, Runyaro's innovative journey took a groundbreaking turn with the creation of the first authentic luxury cassette tape handbag, capturing the world's attention. She spent countless nights handcrafting these unique pieces, driven by her  dedication and passion. Her perseverance paid off, with her brand being embraced by celebrities and securing contracts with major networks.

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Beyond her brand, Runyaro is a mentor to many college students and aspiring entrepreneurs, inspiring them to chase their dreams relentlessly. She embodies the spirit of perseverance and creativity, proving that the sky is the limit.

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Welcome to Runyaro World, where brilliance meets innovation, and dreams turn into timeless creations.

Runyaro hand-sketches all her designs and patterns, crafting brilliant conversation pieces that stand out. Each handbag begins as a carefully crafted sketch, showcasing her dedication to artistry and attention to detail.

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OUR TEAM

At Runyaro, creativity isn’t just a skill, it’s a calling. Behind every stitch, every concept, and every bold design is a powerhouse team turning vision into reality.

We proudly introduce the heartbeat of Runyaro, a dynamic duo of Creative Directors who help bring innovation to life while staying true to the culture, legacy, and essence of the brand. With an eye for detail, an instinct for trendsetting, and a passion for storytelling through fashion, they are more than a team, they are co-architects of a movement.

Together, we don’t just design bags.
We design moments. We craft legacies. We build the future of fashion.

Runyaro isn’t just a brand, it’s a bold statement. And this team is making sure the world hears it loud and clear.

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Sarang 

CREATOR DIRECTOR 

Sarang is the fearless force behind the visual heartbeat of Runyaro. As our Creative Director, she brings ideas to life with a unique blend of artistry, innovation, and cultural storytelling. Her vision bridges the nostalgic soul of the cassette era with modern edge, transforming every design into an experience.

Young, talented, and driven, Sarang doesn’t follow trends, she creates them. From bold color palettes to boundary-pushing concepts, she crafts visuals that make Runyaro impossible to ignore. Her creative genius is not just seen, it’s felt.

Meet Peter Zu– Visual Design Lead/ Art Director of Runyaro

Peter Zu is the visual mastermind shaping Runyaro’s bold, fashion-forward aesthetic. With a sharp eye for detail and a deep passion for visual storytelling, he brings each concept to life, from layout to lighting, texture to tone. As both Visual Design Lead and Art Director, Peter ensures that every image, campaign, and product presentation not only looks stunning, but feels iconic.

With an instinct for what’s next and a commitment to creative excellence, Peter transforms ideas into visuals that elevate the brand and leave a lasting impression.

Peter Zu

VISUAL DESIGNER

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© 2025 by Runyaro. 

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